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Twitter to double character limit to 280

29 September 2017

"We want every person around the world to easily express themselves on Twitter, so we're doing something new: we're going to try out a longer limit, 280 characters, in languages impacted by cramming".

The test for 280 characters will be conducted for an unspecified period of time and will cover all languages except Korean, Chinese and Japanese.

Twitter wants to test the change with a small number of users before taking it company wide, they said. He said in a statement that he realizes some users might have an "emotional attachment" to the 140 character limit, but said that extending it was the right thing to do.

Tweets of 280 characters will be rolled out to a small group of users initially, Twitter said in a blog post.

Need more room to type those deep thoughts? Twitter yesterday posted a detailed blog post explainer which talks about Twitter increasing the character limit, twice as more.

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Twitter's internal data show that only 0.4 percent of tweets sent in Japanese were 140 characters long, while 9 percent of English language tweets were 140 characters, Rosen and Ihara wrote.

Twitter acknowledged that "trying to cram your all your thoughts in a tweet" can be a pain, but noted that the amount of information a user can convey in just 140 characters differs per language.

Twitter announced yesterday that it is doubling its character limit.

Twitter responded with a pledge to review its policy while noting that "newsworthiness" and public interest must be considered in deciding whether to take down a tweet.

Twitter has yet to reveal when the 280-character limit will be available to all.

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Just this week, Twitter had to deal with questions about why it kept a tweet up in which the President threatened North Korea.

The move by Twitter could also be rendered moot by lifestyle changes brought about by trends in voice-commanded digital assistants, said Gartner analyst Brian Blau.

Double-sized tweets will make the agencies even less likely to forgive inadequate disclosures on Twitter or to cock a sympathetic ear at the excuse of character limitations. "Most Japanese tweets are 15 characters while most English tweets are 34".

On the other hand, a growing body of users feel constrained by the 140-character limit, observed Michael Jude, research manager at Stratecast/Frost & Sullivan.

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Twitter to double character limit to 280