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U.S. media group Salon wants to use your processor to mine cryptocurrency

15 February 2018

USA online news publication Salon has adopted an unconventional alternative to ads to make money - using a reader's computing power to mine cryptocurrency.

If you visit the site with an ad-blocker turned on, you may see a pop-up instructing you to either disable your ad-blocker or choose a new option: "suppress ads". It will be using the computer power it gets from removing ads for users by mining Monero. Coinhive gets a bad rap because it can be used for illicit purposes, though the software is widely regarded as legitimate, as is the coin that it mines. Essentially, users will be given a prompt to either view ads as normal or remove ads and allow their computer processor to be used in a Salon cryptocurrency miner.

Increasingly websites are giving us a choice - if you don't want to turn off your ad blocker (very sensible of you) then how about buying a subscription to the site instead? In a tweet, he says that Salon is lying about having unused power. It's no secret that digital media companies are hurting, and crowdsourcing the process that generates some virtual currencies is certainly an innovative solution, though definitely an experimental one.

Still, it's unclear exactly how much Salon will make revenue-wise from its cryptocurrency activities. There's no information about the software in Salon's frequently-asked questions (FAQs) page.

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As it stands, Coinhive's name is only mentioned in the small tick-box that readers use to consent to the mining method, adds Tech Crunch.

For its part, Salon, with its 13.1 million unique visitors a month, can not depend on this monetization process entirely, even if all of its users opt for the mining option.

What do you think of Salon's plan?

However, one of the major issues with granting permission to mine Monero is that it has been often found that the download plugins are infected with malware which aims to consume all of your processing power thereby making your tasks slow.

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ONLINE MAGAZINE Salon is jumping onboard the cryptocurrency bandwagon by offering its readers the option to allow it to run a crypto miner in exchange for an ad-free experience.

Salon explained its decision to launch the programme: "We realise that specific technological developments now mean that it is not merely the reader's eyeballs that have value to our site - it's also your computer's ability to make calculations, too".

"Like most media sites, ad-blockers cut deeply into our revenue and create a more one-sided relationship between reader and publisher", Salon's team wrote in a note addressing the new program.

News organisations have tried many novel ways to make readers pay - but Salon seems to have come out with the most audacious, yet.

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U.S. media group Salon wants to use your processor to mine cryptocurrency