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Facebook is said to research ad-free subscription-based version

05 May 2018

Citing official documents, the media claimed that a firm named "Emerdata" was set up a year ago with the same registered address and the same directors of the Cambridge Analytical.

Considering the changing public perception of data privacy and the financial value their data has for firms like Facebook, a premium version may be something many more users would consider at this moment in time.

A broad review of the entire business model is continuing at Facebook, while global politicians call for Zuckerberg to answer questions relating to the circumstances that led Cambridge Analytica to obtain user data from millions of profiles, and allegedly use this information to influence political processes.

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If you were expecting Facebook, stung by public outcry over how it handles personal data, to pump the brakes on updates and enhancements to its sprawling social network, let the company's public pronouncements at this week's F8 developers conference set you straight. The spokesperson at the Information Commissioner's Office (ICO) for the country stated, "The ICO will continue its civil and criminal investigation and will seek to pursue individuals and directors as appropriate and necessary even where companies may no longer be operating". That probe, which involves as many as 30 other companies, goes on.

Damian Collins, the chair of the U.K. Parliament's media committee, told Sky News that he was "alive to the risk" that the company might try to rebrand itself.

Shutting down Cambridge Analytica does not, however, seem to be the end of the road for the data analytics group. Dr Alexander Taylor, acting CEO of Cambridge Analytica, was appointed a director of Emerdata on March 28.

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Absolutely not, say British authorities. Shapiro is leading a national investigation with dozens of state attorneys general into the data breach. And it is not yet known how many Facebook users live in Pennsylvania in total. "There will always be a version of Facebook that is free, " he said.

It doesn't appear the closure would directly affect the parent company, SCL Group, making it more hard to get rid of evidence on insolvency grounds. The firm's Uk-based parent organization, SCL Group, will also be shuttered. He acknowledged that tighter regulation of data is inevitable, but otherwise came away relatively unscathed — Facebook shares rose after his testimony. Collins this week repeated that, insisting that he needs to come clean on 40 questions Chief Technology Officer Mike Schroepfer failed to "fully" answer last week.

The Federal Trade Commission in the US, meanwhile, also is investigating Facebook.

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Facebook is said to research ad-free subscription-based version